Nike Spring Lookbook

The Spring 2021 art direction embodied the boldness and optimism of youth. Represented by an ever present horizon line and courageous new perspectives, we look to present our product in a way that feels at the same time vast yet personal. The cast stands ready and empowered. A new dawn, a new day.

The images inspired me to reimagine the digital experience—using the consistent background color and tone to design an image grid, strategically highlighting specific products through scale and crops

Creative Director: Roxane Zargham
Art Director: Jack Saunders
Digital Designer: Melodee Dudley